Tagged in: Canada

How to Incorporate Creativity into Your 2016 Marketing Plan

Whether you’re selling spaceships or staples, there’s no excuse for a boring marketing plan in 2016. If you think that’s an exaggeration, see Blendtec’s (they sell blenders – that’s it) ‘Will it Blend?’ marketing strategy. It’s genius, and goes to show that whatever your product, a little bit of creativity goes a long way! But what if you just don’t have a punchy marketing team at your disposal? What if inspiration hasn’t quite fallen out of the sky? Cast your eyes over these Read more [...]

Spread the Word about your Successful Business

Anyone who has ever opened their own business will know all about pressure and what it can do to your psyche. A great many new enterprises failed to last the course purely because their owners simply couldn’t stand up to the intensity that comes along, especially in the early days when the success of the venture is in the balance. There is no set menu for success when you open a new business, nor should there be, of course. If it was easy to become a winner in the world of commerce then every Read more [...]