Category Archives: Marketing

EmailMarketingTips

Email marketing tips – One of the most persuasive forms of online marketing

If done in the right way, email marketing has got the potential to one of the most persuasive and effective forms of online marketing and also provides the highest ROI for your business. Despite knowing this, there are some companies which still don’t embrace email marketing strategies in the correct way and this is why they fail to get the desired results which they expect as per their efforts. When it comes to lead generation, email marketing is definitely one of the favorite marketing tactics Read more [...]
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How to Incorporate Creativity into Your 2016 Marketing Plan

Whether you’re selling spaceships or staples, there’s no excuse for a boring marketing plan in 2016. If you think that’s an exaggeration, see Blendtec’s (they sell blenders – that’s it) ‘Will it Blend?’ marketing strategy. It’s genius, and goes to show that whatever your product, a little bit of creativity goes a long way! But what if you just don’t have a punchy marketing team at your disposal? What if inspiration hasn’t quite fallen out of the sky? Cast your eyes over these Read more [...]
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Tips to consider when purchasing your dream car

Are you looking to buy your dream car? Well, it is not a matter of joke at all. Purchasing a car is definitely one of the most investments that you make in your life. You will have to be careful while buying car for your personal use. If you are amongst those who is purchasing car for the first-time, then you may ask your close friends to help you out in this matter. If they have purchased car in the past, then you can ask them about the features of your favorite car that you are planning to get Read more [...]
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What you need to know about cement rendering service

Cement rendering service is about using thin premixed mixture of cement, line and sand lime that is applied as a surface coat on the wall of cement, mud brick, stone or brick. This is usually colored, textured or painted and used on the exterior part of the walls, however it can also be used in the interior side. Cement rendering may be smooth or rough based on your needs and it is very easy to achieve its look. This enables you to get a natural, pigmented, smooth, colored or textured look that is Read more [...]
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Pick up the right diamond blade for your need

Diamond blades are circular in shape used for sawing or cutting rough materials. They are mainly used in building construction, repairing and remodeling and cutting brick, stone, concrete, block and other materials. When cutting crispy and hard materials that include stone, concrete, masonry, ceramic and stucco, diamond blades are the most preferred choice. These blades can fit various tools that are used in building projects. Check out some factors how you may choose the right kind of diamond blade Read more [...]
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The History of Real-Time Bidding

The online advertising community has evolved substantially during the past two decades. This is due in no small part to the fact that a greater number of potential buyers are now accessing the Internet on a daily basis. So, it only makes sense that some novel approaches have developed which will give any astute advertiser a leading edge. One such method revolves around bidding for advertising space in a real-time scenario. What is the history of this interesting process and what are some of the main Read more [...]
sales-marketing

Software Smarts: The Difference Between CRM and Sales Marketing Automation

Most people use the terms “CRM” and “Sales Marketing Automation” interchangeably, but they’re actually two different things. Here’s where they differ and why it matters. CRM A CRM is a Customer Relationship Management application, with a single focus: to optimize prospect and client data for one-to-one interaction between the company and the sales team. CRMs are perfect for small organizations that have a “high touch” sales department. In other words, it’s perfect for companies Read more [...]
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Raising engagement of your brand

It’s one thing to market your brand and get the name out there but how do you engage a target audience? For businesses the key is in finding the right balance to not only push your message out there but also to make sure it’s not all one way traffic. In other words you don’t want to be talking to a room for of people that aren’t listening and interacting with what you have to say. There are lots of ways to engage your audience whatever form of marketing that you do. From competition or vouchers Read more [...]
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Tips for Engaging your Audience in your brand at an Exhibition

If you’re taking your brand to a trade or marketing exhibition, you’ve no doubt started to think about things you can do to help maximise the success of your time there, in terms of making an impact on the attendees and hopefully making some sales or securing long-term partnerships. Exhibitions and trade shows allow you to connect with your audience on a personal level, so you should aim to utilise this to your advantage as much as possible. A key way to do this is to really engage those passers-by Read more [...]
content-marketing

How to Create a Great Content Marketing Plan

Every business needs a way to get the word out, whether you're promoting blog posts or you have actual products to sell. Want to create a solid marketing plan? Here are the steps you’ll need to take. 1. Determine Your Goals What is it that you want to accomplish with your marketing? Write down a short list of goals. You’re going to refer back to these goals several times throughout this process. 2. Audit Your Current Content What are you doing that’s working? What isn’t making Read more [...]