The Great Communicators

by George Ambler on Saturday, April 8, 2006

BusinessWeek Online has a great article “The Great Communicators” By Carmine Gallo highlighting the what are considered some of the top speakers in Corporate America. These individuals were also profiled a book by Carmine Gall, “10 Simple Secrets Of The World’s Greatest Business Communicators“, the communicators profiled are:

  • Jack Welch: Cutting Out Corporate Lingo, Best communication asset: Simplicity, Tip: Eliminate jargon.
  • Steve Jobs: Real-Life Dramatist, Best communication asset: Charisma, Tip: Create and articulate a bold vision.
  • Meg Whitman: Feedback Welcomer, Best communication asset: Penchant for listening, Tip: Seek feedback.
  • John Chambers: Winning Through Rehearsals, Best communication asset: Preparedness, Tip: Review and rehearse your presentation.
  • Michelle Peluso: Reaching Out to Workers, Best communication asset: Responsiveness, Tip: Be there for your employees.
  • David Neeleman: High-Flying Tales, Best communication asset: Talent for storytelling, Tip: Tell tales that inspire.
  • Suze Orman: Debt Detractor, Best communication asset: Clarity of expression, Tip: Break down complex information into easy parts.
  • Howard Schultz: Percolating Passion, Best communication asset: Passion, Tip: Identify and share what you’re passionate about.
  • Rudy Giuliani: Eye-Contact King, Best communication asset: Ability to make eye contact, Tip: Spend 90% of the time looking at your audience.
  • Klaus Kleinfeld: Getting Fresh, Best communication asset: Ability to reinvent, Tip: Stay fresh, remain current.
  • John Thompson: Relentlessly Upbeat, Best communication asset: Facileness with optimistic language, Tip: Employ powerful and positive words.
  • Larry Ellison: Playing the Anti-Geek, Best communication asset: Looking like a leader, Tip: Pay attention to what your wardrobe says about you.
  • Richard Branson: Lavisher of Praise, Best communication asset: Generosity with praise, Tip: Lavish appropriate praise on employees, customers, and colleagues.

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